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Desktop
publishing package #2: Choice logo design!
What is a concept? A concept is a design treatment for
a logo design; each one is completely different. The
more concepts in your package, the more choices you
get and this is logo design PLUS (with three concepts
included). So, what is the competitive (design) edge?
Industry research that allows the artist to take a good
look at YOUR competition and make sure there is no duplication
of effort or design already out there. Unique &
original, that's what a logo SHOULD be.
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